
June 2026
Why the best homes in London never reach a portal
By the time a house is advertised, the buyers who mattered have already seen it. The portal gets what the register passed on.

Marylebone, London · Since 2011
Fourteen people, one office on Weymouth Street. Seven in ten of the homes we sell are agreed before a listing exists: offered to eight or ten buyers from our register, and to nobody else.
How we sell
Sellers come to us to stay off the portals. Buyers come because the good houses never reach them.
Around seven in ten of our sales complete before any listing exists. When a home of ours does go public, it is a decision, not a last resort.
We keep a register of roughly three hundred proven buyers. The right home is offered to eight or ten of them. Nobody else hears of it.
We price from evidence and hold the line. Since 2011 we have cut a guide price eleven times in total. Buyers notice. It is why our word carries.
Offered privately
Shared in full with qualified buyers only.
And one we cannot. The list moves quickly; treat this as a sample, current as of this month.
Walk the wall
And one we cannot. The list moves quickly; treat this as a sample, current as of this month.
Walk the wall

01Beaumont House
Marylebone W1
Guide £6.95m

02Cranleigh Mews
Belgravia SW1
Guide £4.5m

03The Lantern House
St John's Wood NW8
Guide £8.75m
Knightsbridge SW7
On application
The firm in figures
£1.4bn
of homes sold since 2011.
70%
agreed before any listing existed.
14
people. One office. No branches.
Notes

June 2026
By the time a house is advertised, the buyers who mattered have already seen it. The portal gets what the register passed on.

April 2026
Eight of them hear about your house. Nobody else does. Here is what that changes about the price.

February 2026
Any agent can win the instruction by flattering the number. The house then sits there proving them wrong.
For sellers
Your home is valued in person and offered to a handful of proven buyers. No photography on the portals, no board at the gate, no strangers on a Saturday.
Request a valuationFor buyers
Tell us precisely what you are looking for, down to the street. When it exists, you hear about it first. Sometimes before the owner has quite decided to sell.
Write to us with your briefFor sellers
One partner, one visit, one figure — and the reasoning behind it in writing. We do not send a junior with an iPad, and we will tell you if the number you have been quoted elsewhere is a fantasy.
Most valuations happen within the week, and about a third of them end with us advising the owner not to sell yet.