The adviser explains. The page never advises.

Explainers built from your advisers' own words, with the boundary written in: what a term means, what it cannot tell anyone, and the point a regulated conversation has to start. Every piece carries a named reviewer and a date, and personal questions route to an adviser.

Four reasons a good adviser is invisible online, and what we build for each.

Each one is a problem we hear from this trade, in plain words, and what a SharpHaw subscription puts in its place.

  1. A prospective client at her kitchen table with three advisers' brochures side by side, all navy and grey, each with the same handshake photograph on the cover

    01 · The problem

    The site could belong to any adviser, and says nothing about the firm.

    No history, no faces, no sign of who you help or how, so a prospect has nothing to go on.

    What we build

    Content Engine

    A blog and a landing page for each client problem, each with its own path to a first meeting.

  2. A printed article on a desk with a red line drawn under the paragraph that went too far and everything below it crossed through, a pair of reading glasses set down on the page

    02 · The problem

    Generic drafts slide from explaining into advising, and die in review.

    The piece is abandoned and everyone concludes that content and compliance cannot mix.

    Explainers written from your advisers' own interviews with the boundary built in: what it means, what it cannot tell you, when to call.

  3. An adviser scrolling back through a year of emails with one hand on his forehead, the printed article beside him carrying no reviewer's name and no date

    03 · The problem

    A draft sits in a mailbox, and approval is a memory of who said it was fine.

    A year later nobody can say who signed off a sentence, or whether anyone did.

    Every piece carries a named reviewer and a date before it publishes, on a board the firm can show.

  4. An adviser on the phone counting the documents to bring off on his fingers, a client folder open in front of him and the same checklist pinned to the wall behind

    04 · The problem

    An adviser answers what to bring to a first meeting, again.

    The same administrative questions, every week, in an adviser's hour.

    Administrative questions answered from approved wording day and night. Anything personal is routed to an adviser, and the chat says so.

Pricing

The price, before you ask.

Starter is €2.500/month, plus VAT, no annual contract, no setup fee. Everything on this page runs on it. Move up, down, or out any month.

Straight answers, before the call

Who approves what goes out in the firm's name?
You do, every time, and the workspace will not publish without it. Each piece carries the reviewer's name and the date it was approved, and an edit to an approved sentence goes back through review rather than around it. Most firms find the trail is the part they value a year later, when someone asks why a page says what it says.
How do you write in an adviser's voice without being one?
By recording the explanation rather than inventing it. Each subject starts as a short interview with the adviser who gives that explanation in meetings, and the draft is that explanation organised, not a general article with the firm's name on top. It reads like the firm because it came from the firm.
Our compliance review takes weeks. Does this survive that?
It is built for it. The boundary is written into the structure, so a reviewer is checking wording rather than deciding whether the whole piece should exist, which is what makes reviews long. Firms usually find the second batch moves faster than the first because the pattern is now familiar to everyone involved.
What happens to a piece the reviewer will not approve?
It stays unpublished, and the reason goes on the card. Sometimes the subject is fine and one paragraph crossed the line; sometimes the subject cannot be written for a general reader at all, which is worth knowing and worth writing down. Nothing is published on the argument that it is probably fine.
What does it cost?
One fixed monthly fee with no discovery fee, no setup invoice and no minimum term, and the SharpOS workspace included rather than billed separately. Everything on this page is in Starter, the plan published above and on the Plans page, plus VAT, with no annual contract. Move up, down, or out any month.
How it works

One partner, one fee, one weekly loop.

What we stand for, how the fee works and how a week with us goes. The answers above cover the specifics; every line here can be checked on the Values page.

  • One partner, not four suppliers

    Website, content, ads and automations, run as one weekly loop from Starter.

  • One published fee, before the call

    Starter is on the Plans page, plus VAT, no setup fee, no annual contract.

  • The founder does the work

    The person on your first call is the person who ships it, every week.

  • Nothing finishes

    Plan, build, iterate: each month starts where the last one ended.

  • Yours stays yours, in writing

    Domain, brand, content and data are yours and leave with you.

  • And if you ever leave

    Any month, no exit fee, two months of continuity; the engine stays ours.

Who you would be working with

SharpHaw is one senior software engineer, Gabriel Espinheira, running the website, the content, the ads and the automations as one weekly loop for businesses across Europe, with SharpOS as the workspace it all runs in. How that works, who does the work, and everything the subscription covers are written up on the site.

Bring the explanation you gave three times this month.

Thirty minutes on the questions your advisers answer most often: which of them can be written for a stranger, where each one has to stop, and what review would need to see. Yours whether or not you engage. No proposal afterwards.