Articles written from your expertise, published under your name and linked to the page that sells. We interview you and write every piece; nothing goes live until you approve it.
You were told to post, so you did: an article when there was time, social posts most weeks. Months later there is a little more traffic, a few more followers and the same number of enquiries. The pieces aren't built around what buyers search for or linked to anything that sells, and they cost you evenings. Meanwhile Google's AI Overviews and ChatGPT answer many questions before anyone clicks. They draw on pages that answer plainly. If yours isn't one of them, you're not in the answer.
Posts go out, enquiries stay flat.
Topics picked by mood, not search demand.
Nothing links the posts to a page that sells.
Missing from ChatGPT, Perplexity and AI Overviews.
The Solution
A planned cluster, written from your expertise.
It starts with research into what your buyers search for, what AI assistants already answer, and where the competition is thin. That becomes a cluster of articles aimed at one page that converts. Each month we interview you, write the pieces in your voice and send them for approval. Nothing ships until you say yes. Every article is structured to rank and to be quoted by AI search, then cut into shorter social posts. Once a month you see what ranked, what got cited and what brought enquiries.
Topics chosen from real search demand.
Structured for Google and for AI answers.
Your voice, your byline, your approval.
Every article is yours, exportable any time.
What’s included
Sixparts,oneengine.
Posts that rank on Google and get cited by AI search, internal-linked into the page that does the closing. Month one’s posts are still published, still linked and still pointing at the same enquiry page when month six ships. That is what compounds.
Founder interview
We roast light because cafés can taste the difference.
Gabriel, head roaster
Why we roast light
Where our beans come from
What cafés ask us
Fresh roast, explained
Our first wholesale order
Your story, behind every article
It starts with an interview: why you started, how you work, what you know that others don’t. That story becomes the thread every article and post comes back to.
SearchTrafficIntent
how to store beans
wholesale coffee
what is a flat white
espresso for cafés
Topics chosen where buyers are searching
Research into what buyers type and ask, ranked by whether the person asking is ready to buy, not by traffic alone.
Written by someone who knows
Your byline, your experience and first-hand detail in every piece: the signals Google and AI assistants check before they trust a source.
Every post points at the page that sells
Articles link to each other and to one enquiry page, so last month’s posts keep sending readers where they can buy.
One article, many posts
Each article is cut into the shorter posts and carousels that follow it, so one conversation feeds every channel.
Long-form, in your voice, with your yes
Researched, written from your interview, published under your name, and live only after you approve it.
Foundation €1.000/month, Growth €2.500/month and Scale €4.000/month are published; Custom is scoped on the call. Plus VAT, no annual contract, no setup fee. Move up, down, or out any month.
All prices are plus VAT, which varies by your country of taxation. No annual contract, no setup fee, no minimum term.
Frequently asked questions
How is this different from hiring a freelance writer?
Freelancers write. We build a system. Strategy, keyword and GEO research, internal linking, social repurposing, and monthly reporting run as one engine, so the content compounds instead of piling up.
How many posts do I get?
Four a month on Growth, two a week on Scale, with more social content across the channels as the strategy calls for it. Growth is €2.500/month and Scale €4.000/month, with Custom scoped on the call. Content production is not part of Foundation, the €1.000/month website plan. All plus VAT, no annual contract, and the fees are on the Plans page.
How much of my time will this take?
Very little. Your job is to validate, not to produce. We do the industry research and the founder interviews; you review each piece before it ships. Read the draft, approve it or say what is wrong. There is no brief to write and no calendar to fill.
How will you write about my industry credibly?
Industry research and founder interviews. Every post is SEO + GEO optimised and written in your voice. You validate it before it ships, so nothing generic goes out under your name.
Choose a time on Gabriel’s calendar. We’ll go through where you are today, what’s slowing growth, and what’s worth doing first, whether or not we work together.
