AI-generated Instagram post for a restaurant
AI-generated Instagram post for a real estate agency
AI-generated Instagram post for a health clinic
AI-generated Instagram post for an architecture studio
AI-generated Instagram post for a fashion brand
AI-generated Instagram post for a boutique hotel
AI-generated Instagram post for a photographer's portfolio
AI-generated Instagram post for a travel agency
AI-generated Instagram post for a law firm
AI-generated Instagram post for a spa
AI-generated Instagram post for a fitness studio
AI-generated Instagram post for a SaaS company

Content that builds your business, not just your follower count.

Long-form posts built to rank on Google and to be cited by ChatGPT, Perplexity and AI Overviews. 4 to 8 founder-bylined posts every month, each one approved by you before it ships.

Sample covers, AI-generated in-house — one per sector, and none of them a client’s post.

The Problem

You publish. Nobody buys because of it.

You have been told to blog, post, create. So you did. A few months in, the result is the same. A bit more traffic. A few more followers. No new clients. The articles are not ranking, the posts are getting engagement from people who will never buy from you, and you spent hours on it. And now there is a bigger problem layered on top. ChatGPT, Perplexity, and AI Overviews are eating the search results. If your content is not written to be cited there, you do not rank lower. You are simply not in the answer.

A tall stack of identical blank-spined black books under a low violet beam, beside an empty dusty steel tray.
  • Posts published, but they don't rank.
  • Followers up, enquiries flat.
  • No system, no clusters, no internal linking.
  • Invisible to AI search, not just Google.
The Solution

A content engine, not a calendar.

We build a content engine. A system that picks each topic by where the reader is in their decision, and links it back to the page that converts them. Every post is written against a real search query, published under your name, and pointed at that page. A calendar empties at the end of the month and starts again from nothing. A cluster of linked posts aimed at the same page is what compounds.

A machine bed where one blank plate enters and three marked plates leave, all still joined by fine violet filaments.
  • Written to rank on Google.
  • Structured to be cited by ChatGPT, Perplexity, AI Overviews.
  • Internal-linked into the page that does the closing.
  • Founder-bylined and senior-edited every time.
What's included

Six parts, one engine.

Posts that rank on Google and get cited by AI search, internal-linked into the page that does the closing. Month one's posts are still published, still linked and still pointing at the same enquiry page when month six ships. That is what compounds.

Strategy and keyword research

Built around real demand and buyer intent.

GEO research for AI search

Mapped to ChatGPT, Perplexity, AI Overviews.

Long-form blog posts

SEO + GEO optimised, written in your voice.

Internal linking architecture

Posts linked into clusters, each cluster aimed at one enquiry page.

Social repurposing

One post becomes the shorter posts and carousels that follow it.

Monthly performance report

Rankings, citations, leads. No vanity metrics.

Your job is to validate — not to produce.

We do the industry research and the founder interviews; you review each piece before it ships.

The content engine we sell runs on our own site: every post on the SharpHaw blog is dated, founder-bylined and public, quiet months included. Read it before you buy it.

FAQ

Frequently asked questions.

How is this different from hiring a freelance writer?
Freelancers write. We build a system. Strategy, keyword and GEO research, internal linking, social repurposing, and monthly reporting run as one engine, so the content compounds instead of piling up.
How many posts do I get?
Typically 4–8 pieces depending on your plan. Starter carries 4 founder-quality blog posts per month; Growth carries 8+ with social repurposing. Scale is scoped on the call. Starter is €2.500/month, Growth €4.000/month, Scale on Custom Pricing. All plus VAT, no annual contract, and every price is on the Plans page.
How much of my time will this take?
Very little. Your job is to validate, not to produce. We do the industry research and the founder interviews; you review each piece before it ships. Read the draft, approve it or say what is wrong. There is no brief to write and no calendar to fill.
How will you write about my industry credibly?
Industry research and founder interviews. Every post is SEO + GEO optimised and written in your voice. You validate it before it ships, so nothing generic goes out under your name.

Ready to start?

Book a 30-minute call. We’ll go through what’s working, what isn’t, and what the first move should be. If we’re not the right fit, we’ll say so on the call.

A focused 30 minutes, not a sales pitch.