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Blog writing

Blog writing services, in your own voice.

Long-form articles written from a conversation with you and published under your name. Your knowledge ends up on your site every week, and you no longer spend evenings trying to write it down yourself.

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What the blog writing service includes.

  • A founder interview

    It starts with a conversation: why you started, how you work, and what you know that others don't. That becomes the thread every post comes back to.

  • Long-form blog posts

    Researched articles that answer one buyer question properly. Four a month on Growth, and two a week on Scale.

  • Written under your name

    Every post is published under your byline, with your experience and first-hand detail in it, so readers know who is talking.

  • Editing and approval

    Drafts wait on a shared board for your review. You can ask for changes, and nothing is published until you say yes.

  • Posts that link to what you sell

    Each post links to your other articles and to the page where a reader can enquire, so it keeps working long after it goes live.

  • Social posts from every article

    Each article is cut into shorter posts and carousels for your channels, and can go to your email list as it is published.

How it works.

  1. 01

    Interview

    We talk through your business, your buyers and the questions they ask, and plan the posts that answer them.

  2. 02

    Draft and approve

    Each post is researched and written in your voice, then sent to you. You approve it, or tell us what to change.

  3. 03

    Publish and share

    Approved posts go live on your blog under your name, then out to your social channels and your email list.

Questions before you start.

How much do your blog writing services cost?
Blog writing starts on the Growth plan, with four posts a month, alongside the website, SEO, ads and automations. Scale raises it to two posts a week. Both prices are on the plans page, with no annual contract and no setup fee.
Will the blog posts sound like me?
They are written from an interview with you, in the way you explain your own work, and published under your name. You read every draft before it goes live, and anything that doesn't sound like you gets changed.
How much of my time does it take?
One interview to start, then time to read and approve the drafts. The research, writing, editing and publishing are ours; if a post needs more of your knowledge, we ask a specific question rather than hand you a blank page.
Who owns the blog posts you write?
You do. The posts are your content, published under your name, and they can be exported at any time, including if you cancel.
Will the blog bring in traffic straight away?
No, and we don't promise it will. Articles build over months as search engines and AI assistants find them. Each post is written around a real buyer question and linked to the page that sells, and the monthly report shows what is moving.

Let’s make your digital work compound.

Choose a time on Gabriel’s calendar. We’ll go through where you are today, what’s slowing growth, and what’s worth doing first, whether or not we work together.

Gabriel Espinheira

Gabriel Espinheira

Senior software engineer · English or Portuguese

A focused 30 minutes, not a sales pitch.

Book a 30-min call